How Far Can You Stretch Something To Find Racism?

March 9, 2010

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While racism is a serious matter, just how far are some people willing to go to create it where it doesn’t exist?

Black Barbie Sold for Less Than White Barbie at Walmart Store

“To prepare for (s)pring inventory, a number of items are marked for clearance, ” spokeswoman Melissa O’Brien said in an e-mail. “… Both are great dolls. The red price sticker indicates that this particular doll was on clearance when the photo was taken, and though both dolls were priced the same to start, one was marked down due to its lower sales to hopefully increase purchase from customers.”
“Pricing like items differently is a part of inventory management in retailing,” O’Brien said.
But critics say Walmart should have been more sensitive in its pricing choice.
“The implication of the lowering of the price is that’s devaluing the black doll,” said Thelma Dye, the executive director of the Northside Center for Child Development, a Harlem, N.Y. organization founded by pioneering psychologists and segregation researchers Kenneth B. Clark and Marnie Phipps Clark.
“While it’s clear that’s not what was intended, sometimes these things have collateral damage,” Dye said.

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